France 2030
Challenge Lycées Agricoles
Dairy herd feed: a set of standards to simplify all our lives simplifier la vie de tous
In 2022, the Numagri association, established in 2020 to define a common agricultural language throughout France, and of which Cniel is a founding member, launched a working group focusing on its first subject: the standardisation of data relating to dairy cattle feed. This unprecedented initiative has enabled relevant stakeholders to determine their collective business needs, which Numagri is leveraging to involve stakeholders in the next phase of creating a common dictionary for the sector.
‘Small-steps’ policy
At the end of 2022, GS1 France, , which developed and oversees the usage of the barcode, released a framework document relating to the work carried out by the ‘Dairy Herd Animal Feed’ community of interest, which it led in a year-long collaboration with the Cniel and Numagri , and the support of Numagri, et avec le soutien de Agdatahub.
This was a key stage in the collective effort toward standardising the sector’s data in order to identify the business needs and challenges articulated by stakeholders and ensure their relevance within the context.
From September 2020, the Cniel Optimising data from the dairy sector data group elected to focus on dairy herd animal feed as their first focus group for the dairy sector. An internal working group was subsequently established within the Cniel to define an outline framework and identify relevant stakeholders.
On this basis, five workshops were held in 2022, convening the principal stakeholders in dairy cattle feed, focusing on both upstream and downstream segments, under the supervision of GS1 France. Each workshop addressed a different theme, including profiles of actors within the sector, targeted animal feed categories, food flow networks and data.
This was a key stage in the collective effort toward standardising the sector’s data in order to identify the business needs and challenges articulated by stakeholders and ensure their relevance within the context.
From September 2020, the Cniel Optimising data from the dairy sector data group elected to focus on dairy herd animal feed as their first focus group for the dairy sector. An internal working group was subsequently established within the Cniel to define an outline framework and identify relevant stakeholders.
On this basis, five workshops were held in 2022, convening the principal stakeholders in dairy cattle feed, focusing on both upstream and downstream segments, under the supervision of GS1 France. Each workshop addressed a different theme, including profiles of actors within the sector, targeted animal feed categories, food flow networks and data.
More relevant together
« Working collectively has been even more productive for having successfully brought on board so many stakeholders,» explains Fanny Tenenhaus-Aziza, Director of Data and Statistics, Cniel, “including other sectors, such as Interbev and even Inaporc, and stakeholders such as software developers, companies, co-operatives and producer representatives. This has enhanced our working base and highlighted the practices and challenges faced along the dairy chain, all from the same viewpoint.
« The involvement of animal feed manufacturers was particularly insightful. Through their technical and regulatory input, we were able to improve our knowledge and modify the list of feed categories, as well as their scope of use. »
« This was by no means straightforward, given the fiercely competitive nature of the sector, and we had to be very clear in our approach and provide assurances as to the objectives driving the project,” explains Samuel Bulot, organic dairy producer and vice-president of Numagri.« Acknowledging that every actor along the dairy chain – not only producers – lacks a common language, was a huge motivator. The challenges of the availability, reliability and traceability of animal feed data is a reality for us all, and our aim is to make life much simpler for all concerned. »
« The involvement of animal feed manufacturers was particularly insightful. Through their technical and regulatory input, we were able to improve our knowledge and modify the list of feed categories, as well as their scope of use. »
« This was by no means straightforward, given the fiercely competitive nature of the sector, and we had to be very clear in our approach and provide assurances as to the objectives driving the project,” explains Samuel Bulot, organic dairy producer and vice-president of Numagri.« Acknowledging that every actor along the dairy chain – not only producers – lacks a common language, was a huge motivator. The challenges of the availability, reliability and traceability of animal feed data is a reality for us all, and our aim is to make life much simpler for all concerned. »
Shared challenges, shared solutions
During the meetings, stakeholders identified three major objectives for the profession: improving efficiencies along the dairy chain, improving the reliability of available data, and promoting accessible practices and data.
« By standardising data formats, producers, for example, will no longer have to face the daily task of re-entering data in their systems, or whenever they are audited, » explains Fanny Tenenhaus-Aziza. « If all data are presented the same way, they can be shared between different systems, , thereby reducing administrative costs, improving future systems, and even optimising livestock advice. . This will also result in the more transparent and fluid circulation of animal feed information, right through to the end-consumer, enabling us to better promote best practices and improve the reliability of segmented markets (e.g. deforestation-free and GMO-free feed, etc.). »
To meet these objectives, key players in the dairy herd animal feed sector will adopt a two-stage approach. First, it is important to define a common dictionary of feeds and key players, by clarifying and organising the information, as well as determining methods to circulate the information. This involves determining the information to be shared and selecting the most suitable labelling system for the different categories (ie. QR code or barcode). By standardising the data, key information will be available to the entire food value chain through interoperable tools to collect, exchange and update data and streamline their circulation throughout the chain.
« By standardising data formats, producers, for example, will no longer have to face the daily task of re-entering data in their systems, or whenever they are audited, » explains Fanny Tenenhaus-Aziza. « If all data are presented the same way, they can be shared between different systems, , thereby reducing administrative costs, improving future systems, and even optimising livestock advice. . This will also result in the more transparent and fluid circulation of animal feed information, right through to the end-consumer, enabling us to better promote best practices and improve the reliability of segmented markets (e.g. deforestation-free and GMO-free feed, etc.). »
To meet these objectives, key players in the dairy herd animal feed sector will adopt a two-stage approach. First, it is important to define a common dictionary of feeds and key players, by clarifying and organising the information, as well as determining methods to circulate the information. This involves determining the information to be shared and selecting the most suitable labelling system for the different categories (ie. QR code or barcode). By standardising the data, key information will be available to the entire food value chain through interoperable tools to collect, exchange and update data and streamline their circulation throughout the chain.
Everyone mobilised for a simpler life
Building on these common findings, the standardisation work is overseen by a group composed of representatives from agricultural and agri-food organisations and federations concerned by the subject. This work is open to everyone, on the condition of joining GS1 France for companies and signing, for all stakeholders, its intellectual property policy.
« In parallel, we will continue to monitor the efforts of other agricultural sectors, and over time we are bound to see some cross-over,»points out Samuel Bulot. « Indeed, this is the reason why I took over the technical commission at Numagri, on behalf of the Cniel. Numagri ensures that the different case studies put forward by the association remain coherent and coordinates the work between all parties. »
« The reason the Cniel believes so wholeheartedly in the work undertaken by Numagri is because it plays a part in meeting the areas of performance defined in its dairy roadmap: essentially improving economic and social performance – by generating value throughout the dairy chain (upstream and downstream) and simplifying life for all those working in the sector; and in terms of food safety, by focusing on improved traceability. Although this is progressing slowly, we are mobilised more than ever.” »
And so the adventure continues…
In 2024, the dairy sector has already achieved several stages of progress, including the creation of a food identity card for three types of products (compound feed, fodder and raw materials) and a standard format for the voucher. electronic delivery.
The project continues with a test of the proposed standard to evaluate how it works in real conditions in the field, improve it and prepare for deployment on a larger scale.
Access the webinar of 11 July 2024 lien du replay et support de la présentation.
Access the project presentation brochure – July 2024 https://www.calameo.com/read/00223005158a516918a16
« In parallel, we will continue to monitor the efforts of other agricultural sectors, and over time we are bound to see some cross-over,»points out Samuel Bulot. « Indeed, this is the reason why I took over the technical commission at Numagri, on behalf of the Cniel. Numagri ensures that the different case studies put forward by the association remain coherent and coordinates the work between all parties. »
« The reason the Cniel believes so wholeheartedly in the work undertaken by Numagri is because it plays a part in meeting the areas of performance defined in its dairy roadmap: essentially improving economic and social performance – by generating value throughout the dairy chain (upstream and downstream) and simplifying life for all those working in the sector; and in terms of food safety, by focusing on improved traceability. Although this is progressing slowly, we are mobilised more than ever.” »
And so the adventure continues…
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